Stillman School of Business
Marketing in today’s business environment is challenging due to the abundance of consumer choices and the rapid evolution of digital technology. Our 40-credit M.B.A. in Marketing program prepares you to become a marketing leader while providing a comprehensive general business education.
With a focus on ethics-centered education, you'll begin with a core curriculum that includes accounting, economics, behavioral and quantitative sciences, and the functional areas of business. In your marketing courses, you'll learn to collect and interpret data, manage customer relationships, and develop and maintain a strong brand through courses focused on core marketing functions and strategy creation. Courses incorporate widely used marketing software and applications, such as Qualtrics for market research and SPSS for statistical analysis. Effective techniques for social and digital advertising are also emphasized.
We welcome both full- and part-time students, and offer small and flexible classes asynchronous online to accommodate your schedule.
Accreditation & Awards
"I think the ideal M.B.A. student would be someone who's curious, someone who likes to problem-solve."
Admissions Requirements
Admission into the Stillman School of Business is selective. For consideration, applicants must hold a baccalaureate degree from an accredited college or university. The School welcomes applicants from business and non-business undergraduate majors. Although all requests will be considered based on individual merit and each candidate will be evaluated holistically, an undergraduate overall GPA of 3.0 or higher (on a 4.0 scale) is generally required.
Deadlines
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Fall Priority
May 31
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Spring Priority
October 31
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Summer Priority
March 31
Applications are processed on a rolling basis. To be considered for competitive merit scholarships or Graduate Assistantship positions, applicants are encouraged to apply by the priority deadline for each semester.
International Students Welcome!
Seton Hall welcomes applications from international students for admission into full-time graduate degree programs.
Curriculum Overview
With a focus on an ethics-centered education, our M.B.A. starts with a core curriculum that covers accounting, economics, the behavioral and quantitative sciences, and the functional areas of business. The M.B.A. curriculum requires 40 credits of study, which includes core courses (25 credits) and electives (15 credits).
There are many paths to follow. With a marketing focus, you'll choose from diverse courses, including:
- New Product Planning and Development
- International Marketing
- Advertising Strategy
- Marketing Research
- Retail Operations and Strategies
You'll have the opportunity to consult with an actual client in our M.B.A. consulting course.
Expect small class sizes and dynamic discussions with your peers, industry professionals and professors whose expertise spans organizational behavior, corporate social responsibility, labor relations, international business, entrepreneurship, and more.
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73
US News Best Part-time M.B.A. Ranking
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40
Average Credits for Degree
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20
Hours of Student Volunteer Service
State-of-the-Art Facilities
"Transforming concepts into practice” is a cornerstone of the program. This means a focus on applied learning by our faculty and in our many Centers.
CIE students and faculty visit Fusion Health.
Gaining real-life experience in the Sports Polling Center.
Partnering with clients in the Market Research Center.
Career Opportunities
Graduating with your M.B.A. from Seton Hall University opens a wide array of opportunities both locally and abroad. Your specialized marketing expertise, combined with the comprehensive understanding of business gained in the M.B.A. core courses, will put you at a strong advantage in the job market and for advancement.
If you're passionate about understanding consumer behavior, strategizing campaigns, or exploring the ever-evolving digital marketing landscape, then an MBA in Marketing can be a great fit. You’ll dive deep into topics like brand management, market research, and advertising, providing both theoretical knowledge and practical application. If you envision a career where you lead marketing initiatives, launch products, or drive a company's growth through customer engagement, this degree can offer the necessary tools and insights. It's also ideal for those who seek versatility in their roles, as marketing skills are applicable across industries, from tech to fashion, and from startups to multinational corporations. In addition, the involvement of local businesses with Seton Hall’s market research advisory board has led to many students to receive job offers before they graduate.
91%
Corporate Recruiters Surveyed Who Plan to Hire MBA Graduates.
$125k
Estimated Median Starting Salary for MBA Earners in the U.S. (2023)
1:1
Academic & Career Advising
Our alumni work at the best businesses around the world.
Our Faculty and Students
Seton Hall Team Wins NY Area CFA Institute Research Challenge
Students Get Hands-On Training from IRS Criminal Investigation
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Scholarships & Financial Aid
Seton Hall University is committed to providing students with the most current information on how to finance your graduate degree. A graduate degree is within your reach – a variety of options can help you finance your degree including scholarships, federal aid, graduate assistantships, and more.
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50%
Amount Scholarships Can Reduce Cost of Degree
Frequently Asked Questions
What are the pre-qualification course requirements?
To help students update and refresh their basic business skills, students without a business background will be required to complete a sequence of self-paced, prequalification courses that do not bear credit and can be completed quickly online. All pre-qualification courses are offered year round during every semester.
Are there set times to attend my classes?
No. You will have specific assignment deadlines and test dates, but you can complete your online coursework at times that are convenient for you.
Is there a campus residency requirement?
The degree is almost entirely online, except for a two-day on-campus orientation residency that is required for new students. The orientation program’s cost is included as part of the overall program tuition, except for travel costs, which are the responsibility of the student.
See all Graduate Admissions FAQs
View a complete list of Stillman School of Business graduate admissions frequently asked questions.
Additional Resources
Joint Degrees
Graduate Certificates
Learning Outcomes and Assessment
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About Seton Hall
One of the country's leading Catholic Universities, Seton Hall University has been developing students in mind, heart and spirit since 1856.
Home to over 10,000 undergraduate and graduate students and offering more than 90 undergraduate programs and over 130 graduate programs, Seton Hall's academic excellence has been singled out for distinction by The Princeton Review, U.S. News & World Report and Bloomberg Businessweek.
Seton Hall's 58-acre campus in the quaint town of South Orange, New Jersey, is only 14 miles from New York City — offering students a wealth of employment, internship, cultural and entertainment opportunities. The University’s nationally recognized School of Law is located in nearby Newark, New Jersey. The Interprofessional Health Sciences (IHS) campus in the owns of Clifton and Nutley, New Jersey, houses the University’s College of Nursing and School of Health and Medical Sciences.
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1856
Founded by James Roosevelt Bayley
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14
Miles from New York City
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90+
Career-Building Graduate Programs
