Sadia Cheema , Ph.D.
Assistant Professor
College of Human Development Culture and Media
Arts and Sciences Hall
Room 225
Sadia Cheema, Ph.D.
Assistant Professor
College of Human Development Culture and Media
Dr. Cheema is a strategic communication scholar. As an interdisciplinary researcher, she draws from theories of psychology and mass communication to test media-related phenomenon. Her research lies at the intersection of media, organizational advocacy, and passionate/consumer activism. In particular, she is interested in youth’s evolving activism/advocacy practices, the motivations that underlie these, and how they shape young people’s broader involvement in various forms of collective action. Professor Cheema’s scholarly work has been published in academic journals such as International Journal of Nonprofit & Voluntary Sector Marketing, Journal of Media Psychology, and Journalism Studies, among others.
Education
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Ph.D., Media & Communication. Texas Tech University, 2017, Lubbock, TX
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M.A., Communication Studies, Stephen F. Austin State University, 2014, Nacogdoches, TX
Scholarship
Book Chapters
- Cheema, S.E. & Zhang, J. (2021). Motivation and learning: Autonomy-supportive teaching style to engage Gen Z. In R. Robinson (Eds.), Communicating, Engaging, and Educating Generation Z: Theoretical and Practical Implications for Instructional Spaces. Lexington Books.
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Hellmueller, L., Cheema, S. E., & Zhang, X. (2019). The Networks of Global Journalism: Global news construction through the collaboration of startups with freelancers. In Vultee, F., & Wilkins, L. (Eds.) What Journalists Are Owed: How Structures, Systems and Audiences Enable News Work Today (pp.45-64), New York: Routledge.
Peer-Reviewed Journal Articles
- Cheema, S.E., & Velez, J. A. (2020) Internalizing external goals: The relationship between causality-orientations and digital badges. Journal of Media Psychology 33(2), 94-101..
- Cheema, S.E., Gotlieb, M.R., Sarge, M. A. (2018). Conspicuous Activism: Digital badges and motivation crowding effect. International Journal of Nonprofit & Voluntary Sector Marketing..
- Hellmueller, L., Cheema, S.E., & Zhang, Xu (2016). The networks of global journalism: Global news construction through the collaboration of startups with freelancers. Journalism Studies 18(1), 45-64.
- Gotlieb, M.R., & Cheema, S.E. (2016). From Consumer to producer: Relating orientations, Internet use, and lifestyle and contentious political consumerism. Journal of Information, Communication & Society, 20(4), 570-586.
External Grants
- Co-Principal Investigator, Earth Day Grant. Air & Waste Management Association: Genesee Finger Lakes Chapter, 2022 (Amount awarded: $750)..
- Principal Investigator, The role of passion in journalism: Exploring relationships between journalists' values, passion & contribution to society. Dr. Nuala McGann Drescher leave award, NYS/UUP Joint Labor Management Committees (JLMC), 2021 (Amount awarded: $4,320)..
- Advertising Education Foundation (AEF) Visiting Professor Program Immersion + Fellowship (VPP), Summer 2019. (Amount awarded: $2,000).
Refreed Conference Presentations
- Desrochers, M., Abwender, D., & Cheema, S. E. (2023). A study of people’s beverage containers: Plastic single-use containers or not? Poster presented at New York State Association for Behavior Analysis’s (NYSABA) 34th Annual Conference, Albany, NY
- Desrochers, M., Abwender, D., & Cheema, S. E. (2022). Single Use Plastic Bottles Versus Refillable Beverage Containers at SUNY Brockport Campus. Poster presented at New York State Association for Behavior Analysis’s (NYSABA) 33rd Annual Conference, Albany, NY.
- Cheema, S.E., Moe, A., & Horsford, M. (2020). How sports organizations are using Dialogic Communication principles to build relationships with sports fans. Paper presented at the 70th Annual International Communication Association (ICA), Gold Coast, Australia..
- Cheema, S.E., Moe, A., & Horsford, M. (2020). How sports organizations are using Dialogic Communication principles to build relationships with sports fans. Paper presented at the 70th Annual International Communication Association (ICA), Gold Coast, Australia..
- Rodriguez, N., & Cheema, S.E. (2019). Pride Month and Corporate Social Responsibility in the United States. Paper presented at the 69th Annual International Communication Association (ICA), Washington, D.C..
- Cheema, S.E., Burley, H., Moe, A. (2019). Effects of prosocial games on prosocial behavior: A meta-analytic review. Paper presented at the 69th Annual International Communication Association (ICA), Washington, D.C.
- Gotlieb, M.R., Sarge, M.,Cheema, S.E., Foumena, J. (2017). Confident, committed, or cooperative: Participation in user-generated content, digital badges, and youth engagement. Poster presented at the annual meeting of Association for Education in Journalism and Mass Communication (AEJMC), Chicago, IL.
- Cheema, S.E. (2017). Motivational processes & effects of serious games on prosocial behavior. Paper presented at the 67th Annual International Communication Association's (ICA) Game Studies Division pre-conference, "My So-Called Gamified Life." San Diego, CA.
- Cheema, S.E. (2017). Effects of prosocial games on prosocial behavior: A meta-analytic review. Panel session on Meta-analysis methodology, AEJMC's Midwinter conference in Mass Communication and Society Division Panel session. Norman, OK.
- Hellmueller, L., Cheema, S.E., & Zhang, X. (2016). The networks of global journalism: Global news construction through the collaboration
of global news startups with freelancers. Paper presented at the annual meeting of Association for Education in Journalism
and Mass Communication (AEJMC).
Awarded Top Faculty Paper; Awarded third place in the 2016 Robert L. Stevenson Open Paper Competition of the International Communication Division (ICD). Minneapolis, MN. - Cheema, S.E. (2015). Dutiful citizenship learning framework. Paper presented at the annual meeting of the Midwest Association for Public Opinion Research (MAPOR), Chicago, IL.
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Gotlieb, M. R., Cheema, S.E. (2015). From consumer to producer: Relating orientations, Internet use, and lifestyle and contentious political consumerism. Paper presented at the annual meeting of the Association for Education in Journalism and Mass Communication (AEJMC), San Francisco, C.A.